Leading Saudi e-commerce platform Nice One raised $320 million in its debut on Riyadh's Tadawul Main Market.WHO: Nice One, established in 2017 by Omar Al Olayan, is a leading e-commerce platform specializing in beauty products, offering a wide range of makeup, skincare, fragrances, and home scents to clients across Saudi Arabia and the GCC. As the largest platform of its kind in Saudi Arabia, the company continues to drive innovation in digital marketing and consumer engagement in the beauty sector. It currently has a catalogue of more than 28,000 products and four million registered customers.WHY: Proceeds will fund infrastructure upgrades, brand investments, sales channel expansion, and logistics and technology development.IN THEIR OWN WORDS: Omar Al Olayan, CEO & co-founder, commented, "Today marks a historic milestone for Nice One as we officially list on the Saudi Exchange's Main Market. Becoming the first unicorn tech company to debut in this space is a testament to our team's dedication, our customers' trust, and the confidence of our investors. This is not just an achievement for Nice One but also for Saudi Arabia's vibrant tech and e-commerce ecosystem. As we embark on this new chapter, we are committed to driving innovation, delivering exceptional customer experiences, and creating long-term value for our shareholders."Abdularahman Al Olayan, CMO & co-founder, commented, "This moment is a celebration of Nice One’s journey from a visionary startup to the first unicorn tech company listed on the Saudi Exchange’s Main Market.